News

Sportfishing Industry Mourns the Passing of Industry Giant, Darrell Lowrance

The sportfishing industry extends its sincere condolences to the Lowrance family on the passing of Darrell J. Lowrance, founder of Lowrance Electronics, Inc., who brought early technology to recreational fishing with the invention of the first portable sonar “fish finder” – the Fish-Lo-K-Tor – for the average angler. Darrell served as President and CEO of […]

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New Product Introduction

New Product Introduction: Humminbird Helix 10 & 12

Video

Humminbird‘s new Helix 10 was awarded the Best in Show for Electronics at the 2016 Icast trade show. Bill Carson, Marketing Manager at Humminbird, took some time to introduce us to the award-winning unit and its bigger brother the Helix 12. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has […]

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New Product Introduction

Product Introduction: iBobber Smartwatch Fishfinder App

The iBobber app not only connects anglers to their phones and tablets, it now connects them to their smartwatches, enabling them to see where fish are with a simple glance at their wrist. The innovative iBobber Smartwatch App features a 1-Touch UI, transmitting fish size, fish depth, bottom depth, fish alarm, and GPS tags between […]

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