New Product Introduction

Yeti Introduces the New Hopper M30 at ICAST 2019

Video

Yeti has upgraded its popular Hopper soft cooler this year, announcing at Icast 2019 the release of Yeti M30. The new Hopper features a magnetic closure system and will be available in a new River Green color scheme. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the […]

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Gear Reviews

Gear Review: Vibe Coolers’ Element 20

Video

The fishing kayak company Vibe has gotten into the roto-molded cooler market with three new coolers. This review takes a look at Vibe’s Element 20.  

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New Product Introduction

Product Introduction: Gulf Coast Cooler System

Gulf Coast Cooler Company has introduced a new interlocking cooler system. The system allows users to integrate various coolers and component into a single unit using Gulf Coast’s “Dock-N-Lock” attachment system. At ICAST 2014, we took a look at the interlocking 65-quart and 35-quart cooler system and found it to have a number of great […]

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