New Product Introduction

LiveTarget Introduces Injected Core Technology Flutter Sardine

Video

In another innovative move, Live Target has released a new approach to lure manufacture: Injected Core Technology–ICT. In this video, Live Target’s Gary Abernethy introduces the ICT Flutter Sardine. The Flutter Sardine mimics a Sardine fluttering in distress. The Inner-Core produces a vibrant flash, the feather hook creates drag and holds the hook in the […]

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New Product Introduction

Shimano Extends Its Orca Lure Series with the SP-Baby Orca

Video

Shimano has extended its Orca lure series by adding the SP-Orca baby. This lure is a small subsurface lure that provides offshore anglers the ability to catch finicky pelagic species that are keyed in on smaller baits. With its small compact body and heavy center weight anglers won’t have to sacrifice casting distance. When fishing […]

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New Product Introduction

ChaseBaits Introduces Three of their Lures at Icast 2019

Video

Australian lure company ChaseBaits is making a splash in the U.S. with an array of saltwater lures. At Icast 2019, ChaseBaits Pro Chris introduced the Inventive Fishing team to three of these dynamic baits: the Smash Crab, the Flick Prawn, and the Ultimate Squid. This Inventive Fishing New Product Introduction is for informational purposes only. […]

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New Product Introduction

Z-Man DieZel MinnowZ Now Available in 5 and 7-inch sizes

Video

Z-Man has added 5 and 7 inch versions of their DieZel MinnowZ, providing a greater range of options for targeting bigger inshore fish like tarpon and cobia. In this video Miles “Sonar” Burghoff, host of the Sportsman Channel’s series Sweetwater, introduces these two new offerings from Z-Man. This Inventive Fishing New Product Introduction is for […]

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New Product Introduction

Plano Introduces Game Changing Concept for Tackle Management: The Edge

Video

Fishing legend Kevin Van Dam took some time at ICAST 2019 to introduce the Inventive Fishing team to a new concept in tackle management: The Edge. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the product addressed here and, thus, neither endorses nor criticizes the product. For […]

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New Product Introduction

Cuda’s 4″ Titanium Bonded Braid Nipper at ICAST 2019

Video

Cuda Pro Staffer Captain Jimbo Keith of Saltwater Assassin Fishing Charters introduces Cuda’s 4″ Titanium Bonded Braid Nipper at ICAST 2019. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the product addressed here and, thus, neither endorses nor criticizes the product. For critical reviews of specific products, […]

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New Product Introduction

Popular Size Stella SW Spinning Reels Continue Shimano’s Techology Advancements

When it comes to saltwater fishing, the right reel with the right features plays a big part for a successful day on the water. Shimano’s thorough understanding of this ‘right reel’ is made clear with the new, re-designed Stella SW 8000PG, 8000HG, 10000PG, 14000XG, now being introduced at sports shows from coast-to-coast and soon to […]

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New Product Introduction

New Product Introduction: LiveTarget’s Commotion Mullet

Video

In 2017, LiveTarget won Best New Saltwater Soft Body Lure at the Icast New Product Showcase with the introduction of their Hollow Body Mullet. This year at Icast, Live Target introduces a modified version of the award-winning lure called the Commotion Mullet. In this video Jason South, host of Florida Adventure Quest, introduces us to […]

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New Product Introduction

New Product Introduction: LiveTarget Croaker Swimbait

Video

Last year LiveTarget Introduced their Swim Bait Series, and this year they have expanded the swim bait catalog to include a croaker imitator.  At Icast 2018, Jason South of Florida Adventure Quest took some time to introduce us to the new addition to the swim bait series. This Inventive Fishing New Product Introduction is for […]

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New Product Introduction

New Product Introduction: LiveTarget Fleeing Shrimp

Video

LiveTarget has delivered some incredibly life-like artificial shrimp in recent years. This year at ICAST 2018 in Orlando, Florida, they added to their shrimp offerings by introducing the Fleeing Shrimp a soft body, shrimp imitator that is rigged from the tail to mimic a fleeing shrimp on the retrieve. The lure took top honors at […]

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New Product Introduction

New Product Introduction: Savage Gear’s Mack Stick and Swim Squid

Video

Mads Grosell of Savage Gear has earned a reputation as an innovator in contemporary lure design. His focus on realism and 3D design has elevated him to the top of the industry, with many awards to his credit. This year at ICAST 2018, Mads took the time to introduce us to two new offerings in […]

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New Product Introduction

New Product Introduction: Gerber’s Adventure Angling Gear Saltwater Series

Video

Last year at ICAST 2017, Gerber introduced a new line of Adventure Angling Gear; this year at ICAST 2018, they have re-envisioned those tools specifically for saltwater anglers. In this video, Gerber’s own Andrew Gritzbaugh gives us a rundown on this new series of tools. This Inventive Fishing New Product Introduction is for informational purposes […]

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New Product Introduction

New Product Introduction: New Yo-Zuri Colors

Video

Yo-Zuri’s Crystal Minnow is a tried and true bait and now it comes in two new colors. Yo-Zuri Pro Staffer Jimmy nelson introduced Inventive Fishing to the new additions to the Crystal Minnow line up at ICAST 2018. Check out the video. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing […]

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Gear Reviews

Gear Review: Cuda Brand’s 7.5″ Mono/Braid Fishing Pliers & Wire Cutters

Video

Let’s face it, we’ve come to expect excellence from Cuda Brand products. From their knives to dehookers, gaffs, nets, and pretty much any tool and angler might need, Cuda Brand has proven time and time again to manufacture some of the most dependable fishing tools available. Cuda Brand’s 7.5″ Mono/Braid Fishing Pliers & Wire Cutters are […]

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Gear Reviews

Gear Review: YoZuri 3D Inshore Popper

Video

Premiere lure manufacturer Yo-Zuri recently introduced their new 3D Inshore series, and we’ve been putting all five of these lures through their paces. In this review, we take a look at the 3D Inshore Popper, a great little topwater lure. Be sure to look for our reviews of the other four lures in this series […]

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Gear Reviews

Gear Review: Cuda Brand Professional Series Knives

Video

If you thought Cuda Brand‘s Titanium Bonded Knives were top-tier knives, check out Cuda Brand‘s Professional series. This review takes a look at the Professional series and shows why these are superior knives for anglers, hunters, and kitchen rats. FISH ON!  

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Gear Reviews

Gear Review: Shimano NASCI Spinning Reels

Video

The Inventive Fishing team has been in Hawaii fishing for the big bonefish of Oahu’s flats. They pitted Shimano’s NASCI spinning reel against some 10 pound bones and gave these reels a serious work out. This video is the Inventive Fishing review of the NASCI spinning reel filmed in Oahu, Hawaii. FISH ON!  

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New Product Introduction

New Product Introduction: Plano Z-Series Tackle Bags

ZENITH-LEVEL PERFORMANCE, ZERO WORRIES Salt, sun and spray can send lesser tackle bags to an early grave. How? By attacking their vulnerable zippers and rendering them useless. That’s why Plano engineers eliminated these weak links in their trouble-free weather-defying Z-Series Soft Tackle Bags, Tackle Backpack and Tackle Wrap, which debuted to the universal delight of anglers […]

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Gear Reviews

Gear Review: Tidal Surge Manic Mullet

Video

Coming from the inshore fishing scene in Texas, Tidal Surge’s Manic Mullet is now being distributed by MirroLure. This great, soft-bodied bait is proving deadly on all kinds of inshore species ranging from reds to trout to flounder. FISH ON!  

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Gear Reviews

Gear Review: Bagley’s Rattlin’ B

Video

Classic lure manufacturer Bagley’s has added a great rattling crankbait to the their general purpose, multi-species lure catalog: the Rattlin B. Though not a saltwater-specific lure, it’s fish attracting abilities make this lure ideal for inshore anglers. FISH ON!  

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