New Product Introduction

New Product Introduction: Spiderwire, Pink Camo

8 Sep , 2017   Video

Berkeley has added a new color to their popular camo Spiderwire line: pink. In this video, Spiderwire’s Chris Pitsilos introduces the new pink camo at Icast 2017. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the product addressed here and, thus, neither endorses nor criticizes the product. […]

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New Product Introduction

New Product Introduction: Berkeley’s Gulp Alive! Saltwater

2 Aug , 2016   Video

“When all else fails, go to the Gulp!” You’ve heard that before, right? Well, there’s no doubt that Gulp! has earned a reputation as the go to bait for any number of saltwater angling situations. And now, Gulp! is getting a reboot. Berkeley is improving Gulp’s scent, scent distribution, bodies, and packaging. Josh Silva of […]

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