New Product Introduction

New Product Introduction: LiveTarget Hollow Body Crawfish

Video

There’s no question that LiveTarget’s new Hollow Body Crawfish is going to be a monster in the bass fishing world. In fact, the lure already captured top honors at ICAST 2018 picking up the Best Freshwater Soft Body Lure Award. But when Sid Dobrin and David Walker talk about the lure, they’ve got redfish on […]

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New Product Introduction

New Product Introduction: Z-Man

Video

Z-Man introduced 17 new products at Icast 2016. Joey Prochazka, Sales Manager at Z-Man, took some time to introduce us to  eight of these great new products. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the product addressed here and, thus, neither endorses nor criticizes the product. For […]

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New Product Introduction

New Product Introduction: Berkeley’s Gulp Alive! Saltwater

Video

“When all else fails, go to the Gulp!” You’ve heard that before, right? Well, there’s no doubt that Gulp! has earned a reputation as the go to bait for any number of saltwater angling situations. And now, Gulp! is getting a reboot. Berkeley is improving Gulp’s scent, scent distribution, bodies, and packaging. Josh Silva of […]

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New Product Introduction

New Product Introduction: Shimano’s Colt Sniper

Video

Shimano has introduced two new Colt Sniper saltwater lures: one in a stick bait design and one in a jerkbait design. Chris Hess, Senior Product Manager at Shimano, introduced the new lures to us at ICAST 2016. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive Fishing has not field-tested the product addressed […]

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New Product Introduction

New Product Introduction: Rapala Coastal Category Lures

Video

Rapala recently unveiled their new Coastal Category of saltwater lures for inshore, near-shore, and offshore applications. At ICAST 2016, Captain Rick Murphy—host of “Sportsman’s Adventures” and the “Chevy Florida Insider Fishing Report”—was kind enough to speak with us about the new Rapala lures. This Inventive Fishing New Product Introduction is for informational purposes only. Inventive […]

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Gear Reviews

Gear Review: Egret Baits’ Mambo Mullet

Egret Baits has put out a new TPE plastic softbody mullet that is attracting all kinds of inshore fish. Check out our review of this great little lure: FISH ON!  

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New Product Introduction

New Product Introduction: Savage Gear’s New TPE Hard Body Shrimp.

Savage Gear has combined TPE Material with hard composite to create the versatile new hard shrimp. This new offering from Savage Gear earned top honors at ICAST this summer for best new hard lure. Inventive Fishing offered a New Product Introduction for the Savage Shrimp here: http://inventivefishing.com/posts/?p=3954  And now, we present Savage Gear’s own Mads Grosell […]

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New Product Introduction

New Product Introduction: Savage Gear Squish Erratic Fall Jigs

Vertical jigging for pelagic and bottom dwelling gamefish has been around for a while now and anglers are aware of how effective these baits can be. The only downfall to most knife-style jigs is how quickly they can move through the strike zone before a fish can react. The Savage Gear Squish is a center […]

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New Product Introduction

New Product Introduction: Z-Man DieZel ChatterBait and DieZel Spin

From Louisiana to the Carolinas, inshore saltwater anglers know that the flash and vibration of bladed baits can be the ticket to garnering consistent strikes from redfish, particularly in muddy or stained water. However, the majority of bladed jigs and jig spinners on the market simply aren’t built to withstand constant abuse from saltwater game […]

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New Product Introduction

New Product Introduction: Z-Man TroutTrick Soft Plastics and Trout Eye Jigheads

Z-Man Fishing Products is pleased to announce the addition of TroutTrick® soft plastics and Trout Eye™ jigheads to its growing line of high-tech inshore bait offerings for the 2015 season. The company’s recent acquisition of TroutTrick from founder Bob Sanders and partnership with Ralph Phillips Inshore Productions to distribute Trout Eye jigheads further Z-Man’s efforts […]

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New Product Introduction

Product Introduction: Montauk Fishing Gear’s GLO-Get’em

Montauk Fishing Gear has been producing top-of-the-line tackle for the serious saltwater angler for more than twenty years. What’s more is that they do so at affordable prices. Their offshore line of reels and lures have been rigorously tested in fishing environments ranging from Baja, California to the Florida Keys, to the legendary waters off […]

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New Product Introduction

Product Introduction: Rat-L-Trap Super Nova

Bill Lewis Outdoors has again proven the aeonian eminence of the Rat-L-Trap line of lures with the introduction of the new saltwater edition of the Super Nova. Debuting at ICAST 2014, the Super Nova series (which is available in both fresh and saltwater versions) has been designed to up the ante in fish attracting features. […]

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News

Saltwater Fishing Lure Expo

We’ve just heard from some Saltwater Nation friends in New York that renowned angler Bob Jones will be showing and discussing his amazing collection of World War II-era saltwater lures and baits from the New York area. The display will run today (September 19, 2013) through Saturday (September 21, 2013) at the Water Mill Museum […]

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News

Angry Birds Rapala?

Rapala, the world’s largest manufacturer of fishing lures, has gone to the birds: Angry Birds. You can now purchase all of your favorite Angry Bird characters as Rapala lures, rods, tackle boxes, and other fishing-related items. Certainly, despite the species conflict, this licensing partnership makes sense. After all, Rapala is the largest global manufacturer and […]

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