New Product Introduction

New Product Introduction: LiveTarget’s Commotion Mullet

Video

In 2017, LiveTarget won Best New Saltwater Soft Body Lure at the Icast New Product Showcase with the introduction of their Hollow Body Mullet. This year at Icast, Live Target introduces a modified version of the award-winning lure called the Commotion Mullet. In this video Jason South, host of Florida Adventure Quest, introduces us to […]

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Gear Reviews

Gear Review: YoZuri 3D Inshore Popper

Video

Premiere lure manufacturer Yo-Zuri recently introduced their new 3D Inshore series, and we’ve been putting all five of these lures through their paces. In this review, we take a look at the 3D Inshore Popper, a great little topwater lure. Be sure to look for our reviews of the other four lures in this series […]

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Gear Reviews

Gear Review: Shimano Pop Orca

Video

Shimano has added a topwater lure to their Orca lure series. Made with a special “Bubble Chamber” and a flow-through design, the Pop-Orca provides some great visual disruption for that surface bite.  

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Gear Reviews

Gear Review: Bagley’s Rattlin’ Finger Mullet

Video

Bagley’s has released a new topwater finger mullet that is turning heads and catching fish. Check out the Inventive Fishing gear review that puts the Bagley’s Rattlin’ Finger Mullet through its paces to find that exciting topwater bite. FISH ON!  

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Gear Reviews

Gear Review: Live Target’s Bait Ball Series

Video

Live Target’s Bait Ball series creates the visual impression of a school of glass minnows gathered together in a protective bait ball. Joining the Glass Minnow Popper and the Glass Minnow Jerkbait, Live Target has introduced the Glass Minnow Twitchbait and Glass Minnow Walking Bait. We’ve been fishing with these two dynamic new lures  with […]

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